Join our Team: Business Development Manager

Job Title

Business Development Manager

Job Role

As Business Development Manager, you will play a crucial role in contributing to the growth, evolution, and success of Silver Birch Care (Holdings) Limited (SBCHL). Your primary responsibility will be to develop and execute strategies to attract new clients, maintain positive relationships with existing clients, help ensure all 16+ supported living and regulated children’s homes are marketed effectively across the UK, and all new homes are launched successfully. Also, to help The Beeches Independent School meet their occupancy targets and revenue goals, and drive and optimise revenue in all provisions.

Location

Office based – Peterborough and occasionally London.

Hours

40 hours per week – permanent full-time.

Safeguarding

All applicants must undergo an enhanced DBS check. You must also provide two satisfactory references, one of which must be from your most recent employer.

Responsibilities

• Manage our Placement Managers and establish close communication lines with them, ensuring they report daily on conversions/other progress made.
• Review existing fees and tariffs to gain a complete understanding of different packages, breakdowns, and costings, and also play a vital role in benchmarking against competitors.
• Pay particular attention to securing and maintaining high value fee packages.
• Develop and implement a full action plan when opening new homes, supporting on aspects such as liaising with and informing local authorities about the new home, organising virtual and in person tours of the new home, marketing/advertising the new home, and anything else that will assist with ensuring a successful launch.
• Develop effective partnerships that add value to the business including relationships with local authorities to secure placements, and regularly seek feedback from them in order to achieve a better understanding of their needs and industry trends, thus improving our level of service offering.
• Deputise for Placements Managers as and when required.
• Build relationships with local authorities, and proactively focus on developing new relationships with those we are not currently working with.
• Conduct market research to identify industry trends/changes, competitors/other businesses, and ways to improve our services.
• Also to use industry/competitor benchmarking data and business intelligence to: – Identify potential new clients, markets, risks, and opportunities. – Develop new strategies and initiatives to help grow the business. – Secure new placements.
• Drive revenue.
• Attend networking opportunities e.g. conferences, market engagement/industry events.
• Arrange regular meetings (preferably face-to-face) with clients to market our services.
• Daily liaisons with local authorities and other important stakeholders to inform them about our services, and to try and generate new business.
• Support Placements and Marketing functions with expanding and updating our database of contacts.
• Monitor and analyse existing KPIs to ensure SBCHL divisions achieve key business objectives, and reach both financial and non-financial targets.
• Prepare and analyse monthly/quarterly internal KPI statistics and reports, and implement improvements in these areas.
• Work with the senior leadership team to formulate and implement effective strategies to drive continuous improvement, innovation, and improved profitability.
• Develop and enhance capabilities with databases, information systems, and software, e.g., ClearCare.
• Develop and manage the annual budget (following close consultation with CEO and Director of Operations) for business development and marketing activities.
• Report on progress to all key stakeholders including steering groups and executives.
• Attend senior management board meetings, and work closely with colleagues and directors to ensure all strategy action points/minutes from meetings are implemented effectively.
• Become cognisant of the P&L of each division/home, and help to drive the team to exceed budgets and targets through a gritted and determined approach.
• Actively work on projects that facilitate the continued growth of the group company’s performance, removing any blockers and obstacles that may hold us back from achieving our goals.
• Manage the renewal or negotiation of new contracts across local authorities, and completion of tenders.
• Manage risks and issues, drive decisions, and implement contingency plans with urgency when required.
• Keep up to date with new products, systems, software, trends, and competition that could affect our homes and overall business.

Expectations

• To always act in an honest and trustworthy manner.
• To be a reliable, dependable, and punctual person.
• To work openly and cooperatively with all colleagues and business partners, and to always treat them with dignity and respect.
• To honour all work commitments, arrangements, and agreements, including attendance at meetings as required.
• To declare any issues that could be deemed to create any conflicts of interests as soon as they arise, and ensure they do not encroach or influence your professional work practice or judgements. This could include secondary jobs, relationships with colleagues, contact with rival businesses etc.
• To avoid putting yourself or any other person at unnecessary risk.
• To seek guidance and clarification from your line manager regarding any aspect of your role and responsibilities that you are unsure of.
• To avoid any behaviour in work or outside of work that would call into question your suitability to be employed in the social care sector.

Salary Package

• £65,000 annual base salary.
• Travel costs will be fully covered or alternatively a company electric vehicle will be provided.
• Quarterly performance review where you will be eligible for a bonus of up to 20% of your base salary following a review of qualitative and quantitative KPIs including, but not limited to: – Number of new placements secured. – Revenue generated. – Enhancements and increases in existing fee packages.
• Number of new contacts developed including with local authorities and other relevant stakeholders.
• New initiatives and ideas that contribute to the improvement of services, our brand reputation etc.
• Positive feedback from team members and external stakeholders.
• Positive feedback from young people on their experience within the placement.
• Other KPIs to be discussed and agreed.

Please note this job description provides an outline of the duties and responsibilities involved in the post of Business Development Manager but is not intended to establish a total definition of the job, which by virtue, is developmental and subject to ongoing review and improvement.

To apply for this role, please send your CV to HR@silverbirchcare.com or complete the the application form below.